Marketing Tactics

Small businesses often ask about creating marketing messages that have an impact. Here is a good example of how a brand was able to embrace an upcoming event with relevancy to most consumers – Mother’s Day. Notice the subtle hints that kids are bound to make messes and hopefully one has a strong paper towel nearby to clean up that mess! Although in one instance a mom uses her sweater to wipe something off her child. Another reason for this being a powerful marketing message is that it transcends nationalities/ethnicity, languages, and socio-economic statuses. That’s tough to do!

Anyways, here’s to all of the moms out there. We wish you a Happy Mother’s Day!

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s